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The importance of a business mentor


Who’s your mentor?

Having a business mentor who you can bounce ideas off of is an invaluable asset. It can make a huge difference in the success of your dental practice and the future of your business. Most of us always think we know the correct answers to all of the business issues that come at us on a daily basis but that might not be very realistic. You cannot possibly be all knowing in every dental and business subject matter. It helps to have a great support network and that should include a great mentor.

The trick is in developing that crucial relationship with someone you admire greatly. Think about who you have admired lately, who has demonstrated the morals and values that you follow most closely, who shows leadership and development that you aspire to create? When someone comes to mind for you, gather your courage and ask them to mentor you. Most professionals will enjoy having an opportunity to give back to others and will be delighted to bring you under their wing of business advice.

Don’t be shy. Ask and receive the guidance you need for your business.


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The importance of Cloud-Based Technology in your Modern Practice

Cloud Technology in your Modern Practice

The modern practice is a long way away from the old dental practices serving up massive paper files, heavy metal dental equipment, and impossibly hard to reach on the phone. The reason for deploying cloud-based technology services may vary from practice to practice, but the fact of the matter is, cloud computing is going to take on an even more important role (whatever it may be) in your practice in the near future.

According to a research conducted by In-Stat, the healthcare industry is expected to spend more than one billion dollars in public cloud computing services by the end of the year. What drives this spending? The need to remain mobile and to increase deployment of electronic health records are what differentiates the modern practice from your practice of the olden ages.

Is it time for your practice?

Chances are you’re already using the cloud in other aspects of your life. Whether it’s to send a simple email, online banking, or checking your Facebook account, you’re already in the cloud. The question is, are you ready to move your dental practice and dental lab with all of your secure patient information into this ever-lucent cloud?

Dental practices can benefit from cloud computing by using services that offer specialized management software to connect laboratories with their dentist clients. This makes them better equipped for more proper dental information exchanges. Sometimes this is highly necessary when transporting large, sensitive files.

In addition, you can’t compete with the convenience in the cloud. Information is instantly accessible anytime, anywhere, from any computer with sufficient bandwidth. No need to continue to be concerned with software compatibility, processing speed, or data storage capacity. If your practice is spread across multiple locations or your laboratory isn’t in the same building all the more reason it’s time for your practice to switch into the cloud instead of trying to compile everything into a single database and losing access each time.

The extra time and not to mention financial costs associated with your existing practice management system is not necessarily conducive to your modern practice. Think for a second about all of the hassles a typical dental office experiences with their IT people and client/server practice management system.

While many offices hire an IT professional to keep their computers and network running, there’s a constant need for upgrading the hardware and software. Cloud applications have the ability to remove any hassles, i.e. hardware glitches, data backup, server issues, and the need for upgrades. When you’ve freed up more time and budget on timely tasks dealing with your software equipment you’ll be surprised how much more time you have to spend on other matters that really will make a difference in your clinic.

Integration and Implementation

With cloud-based technologies, practices provide better patient services and gain financial control once again. Although each practice uses their own health records and financial systems, it’s still possible to impose a standard system with cloud-solutions. Since the cloud technology is scalable you can start out small and can scale as the practice takes off with relative ease and flexibility.

The data integration is hosted on your own computing platform making the integration easily scalable and with little capital investment. Many dental cloud platforms have built in imaging software allowing you to integrate with intra oral cameras and phosphor plate imaging systems as well.

To conclude, the cloud is ever so important today and will continue to play an important impact in the modern dental practice. When collaborating and exchanging 3D or 2D imaging data between laboratories and practices, or ensuring your practice’s management system is all on the same page, it’s essential the communication is accessible through the cloud.


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How Living Core Values Delivers Better Patient Experiences

Living Core Values  Deliver Better Patient Experiences

We live in an experience economy. People pay more for a great experience. Bad brand experiences are like a kiss of death. Not only do people enjoy talking about bad experiences, the Internet allows people to share them quickly and freely through their social networks.

Consistently delivering a positive experience in your practice begins with your employees. Face to face delivery of the brand experience is very powerful. You have the opportunity to make a strong first impression and demonstrate genuine interest in the patient’s well being.

For your staff to consistently deliver the experience you want your patient to have, it is important that practice values, training and performance evaluation system must be aligned with the brand proposition.

A good place to begin this alignment is by communicating your practice’s core values and ways those values should be expressed by your staff throughout the patient experience. Brand core values are the foundation principles that guide practice behavior. For example, one of your practice’s core values might be to always deliver care with empathy in order to create patient trust and piece of mind. How many opportunities might there be during a patient visit to deliver this value?

In a recent medical practice brand audit our firm identified 15 opportunities for the staff and physician to deliver core values during a patient visit. In the first five minutes, core values were delivered at the greeting, in the updating of patient records, and during the nurse’s interview to explore patient symptoms. All of these experience opportunities occurred before the doctor entered the room.

To ensure your practice delivers core values for a better customer experience map out the desired meaning that every point of contact communicates to patients as shown in the example below. Then make sure you train your employees on the subtle things that deliver the practice core values and the ideal customer experience. Your practice will fill the positive lift from this attention to detail.

First impressions are critical to delivering values of caring and trust.

Behavior and Appearance


Intended Brand Meaning

Upbeat tone of voice, friendly with concern about patient condition Interested in me. Someone who cares about me feeling better
Dental assistant and hygienist appear in smock or approved clothing A real professional I can count on to care for me
Polite & caring request for patient information Wants to know everything possible about me so the care provided will be successful.
Sincere tone when asking about symptoms and problems Doctor wants to make sure she gets the diagnosis right
Thoughtful delivery of diagnosis with use of brochures and posters to educate Cares about me feeling better immediately and avoiding same condition in the future

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Mind those Q’s


A few months ago, Tom Friedman, a New York Times columnist, wrote an article on how the hiring practices at Google have changed from focusing on GPAs and graduates from prestigious schools to a broader index of indicators. That motivated us to formalize a framework that we have informally used over the years.

Would you like to hire intelligent people?

For most professional jobs, the answer is likely to be yes. What is intelligence? There are hundreds of definitions, and ours, offered here, is probably consistent with most of them: Intelligence is the ability to observe, comprehend, abstract, reason and (from all of that) deduce conclusions. Intelligence, often measured by a series of tests resulting in an Intelligence Quotient or IQ (coined by psychologist William Stern), places undue emphasis on the manipulation of data and facts and little emphasis on the observation of one’s surroundings. Howard Gardner advanced the theory of multiple intelligences and Daniel Goleman popularized the concept of emotional intelligence. EQ became the informal moniker to capture one’s emotional intelligence, the individual’s capacity to “observe, comprehend, abstract, reason and deduce conclusions” from the emotions of people around oneself.

So, should we focus on both IQ and EQ? Hold your horses! We want to offer you many more Q’s!

In addition to IQ and EQ, we suggest that you consider eight other Q’s, an informal measure of eight attributes, in evaluating the suitability of an individual for a specific role – be it as an employee, a friend, a sports teammate, etc. In addition to the definition of each of these attributes, we offer a framework for thinking about them. Finally, we end with a provocative thought for the obvious omission of a potential attribute.

IQ and EQ measure intelligence, the ability to observe, comprehend, abstract, reason and deduce conclusions from structured information or human emotions. These attributes are inherent to the individual and the power of his or her mind. The individual is likely to exhibit these attributes in any situation in which the individual is placed.

Mind those Q'sKQ and SQ, standing for Knowledge Quotient and Skills Quotient, provide a measure of the individual’s knowledge and skill in a relevant discipline. Observe that knowledge is the amassing, retention and recollection of information and skill is the expertise in doing specific tasks, usually attained through years of practice. Both KQ and SQ are specific to the discipline of interest. They do not transfer from one discipline to another. They are subject matter specific. Continue Reading

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21 Ways to Make Your Dental Practice More Profitable

Chances are, if you’ve been in the game for a while you are probably doing pretty decent revenue. But we all know that the top line revenue means nothing (well, except to those that like to brag about being a million, 2 million, or 3 million dollar practice).

What matters is what you take home.

Day after day, week after week, little expenses make their way into  your practice. At first $500 here, $1,500 there doesn’t seem like much (not when you are billing north of a ‘mill’). But little by little, it begins to eat away at your bottom line.

How do you stop this and increase the profitability of your practice? Read on….

21 Ways to a More Profitable Dental Practice


Related post: 101 Ways to Grow Your Dental Practice

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