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How to Acquire and Keep Dental Patients

(There’s More To It Than You Might Be Aware Of)

No one wants to feel like they’ve been “conquered.” If your approach to marketing your dental practice feels a bit…well…overly aggressive it’s time for a change.

Patient acquisition, targeted marketing, funnel here…funnel there…marketing funnels everywhere! Well intentioned and useful strategies perhaps but they can create a mindset that’s not necessarily beneficial. Less beneficial if you make one common mistake during implementation.

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The Future of Dentistry with Augmented and Virtual Reality

How VR and AR can and will affect clinical dentistry and the patient experience.

Dentistry is one of the world’s oldest medical professions, dating back as far as 7000 B.C. – so it’s no surprise that we’ve come quite a ways since then.

What many may not have seen coming, however, is how great of an impact emerging technologies such as augmented reality and virtual reality would have on the dental field. The effect is quite astounding.

Many dentists, like most people, find themselves a bit fuzzy when it comes to identifying the exact distinctions between augmented reality (AR) and virtual reality (VR). After all, they’re both interactive,  visually-based technologies. However, they differ greatly when it comes to the user experience.

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How 3D Printing Is Revolutionizing the Dental Industry

Additive manufacturing is here to stay – is your practice on board?

3D printing, also known as additive manufacturing, is that rare once-in-a-generation technological innovation that has the ability to transform global manufacturing industries and commerce in general as we know it.

To be honest, it kind of already is. In fact, according to the most recent Worldwide Semiannual 3D Printing Spending Guide from International Data Corporation (IDC), revenue in this amazing industry is projected to reach $28.9 billion by 2020.

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Understanding Dental Bone Particulate

When it comes to grafts in the US dental market, by far the most commonly used is human bone particulate from a tissue bank. I think it is safe to say that dentists generally know very little about the source and processing of graft materials. This article is intended to close that gap.

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Hygiene Codes to Maximize Insurance Benefits

Picture this: your hygienist has a full day of patients. A couple of S/RPs, a couple of new patients, and some nice recalls. Ahh… it’s a beautiful thing.

But wait! What’s that I see here? She hasn’t been using the correct CDT codes for her procedures. Oh no! Poor coding is about more than just lost revenue; it can lead to benefit claims bouncing back and over- or under-treatment.

We should periodically sit down with our hygiene teams and discuss treatment philosophies, like when to refer to a periodontist or how often a full mouth probing should be done. A super important part of this conversation is which codes can be used and when.

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