Dr. Patrick Cassidy is a dental graduate of the University of British Columbia, and holds a Masters of Public Health from the University of North Carolina. He is the founder of Research Triangle Dental and Implant Center in North Carolina where he contributes his 30+ years of dental knowledge. Dr. Cassidy’s innovation and creativity co-founded Net32, Inc., a dental industry leading comparison shopping.

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The Secret to Fee Increase Acceptance

Right now most practices are taking a look at modifying their fees for 2012. Here are some  thoughts about circumstances that should cause you to think twice about raising fees at all, then about some factors to consider that might affect the amount of the increase, and finally the number one factor to consider in the fee increase equation.

Clearly, one needs to take a serious look at the state of the local and regional economy. If factories and businesses are continuing to suffer or fail in your area and/or your practice is shrinking, any kind of the fee increase would most likely be noticed, and considered by your patient base to be unfair.  If you have recently purchased a practice it might be a good idea to wait until the dust settles before instituting any change in fee structure, regardless of the fact that a new year is about to begin. Finally, if you have recently set up practice from scratch, let’s say within the past six months, you might want to wait until you have some perception that the practice has stabilized before instituting any further fee changes.

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