Dental insurance can be a win for your patients. Help them reduce or eliminate the confusion about their dental benefits and you’ll be a “hero.”
It’s unfortunate that the insurance conversation can come with hassles. Consider those aggravations an opportunity for you to be your patient’s advocate.
No one wants to feel like they’ve been “conquered.” If your approach to marketing your dental practice feels a bit…well…overly aggressive it’s time for a change.
Patient acquisition, targeted marketing, funnel here…funnel there…marketing funnels everywhere! Well intentioned and useful strategies perhaps but they can create a mindset that’s not necessarily beneficial. Less beneficial if you make one common mistake during implementation.
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